Project: INSIDE THE MALE and INSIDE THE FEMALE MIND Podcasts

Objective/Goal: Oversaw the development and syndication of two distinct podcasts - INSIDE THE MALE and INSIDE THE FEMALE MIND, focusing on engaging content distribution across multiple platforms while tailoring content to audience preferences.

Role and Responsibilities: Managed the entire lifecycle of podcast production, from pre-production research to content development and syndication. Led data-driven decisions to create content aligning with audience preferences, resulting in increased engagement.

Collaborations: Collaborated with content creators, hosts, and marketing teams to ensure effective content delivery and distribution across platforms. Orchestrated successful social media marketing campaigns to enhance podcast visibility.

Strategies Implemented:

• Conducted pre-production research to understand audience preferences, tailoring content and topics accordingly.

• Utilized data-driven insights to shape podcast content and product development, ensuring alignment with audience interests.

• Executed targeted social media marketing campaigns, resulting in a significant 30% increase in podcast downloads.

Key Deliverable: Managed the successful development, syndication, and content tailoring of INSIDE THE MALE and INSIDE THE FEMALE MIND podcasts, achieving heightened audience engagement and increased downloads.

Results and Achievements:

• Surge in audience engagement and reach across multiple platforms due to tailored content strategies aligned with audience preferences.

• Achieved a substantial 30% increase in podcast downloads through effective social media marketing campaigns, boosting overall podcast visibility.

Tools and Technologies Used: Leveraged podcasting platforms for syndication, Garageband for audio editing, social media analytics tools for campaign monitoring, and data analytics to guide content decisions and audience preferences.